How are the businesses ordered?Colombia Bound's directly vetted partners come first, then everyone else by Google reputation (rating and review volume). No business can pay to change its verification status or its rating. How current are the hours, phone numbers, and ratings?Google data (rating, reviews, hours, and contact details) is re-synced roughly every 28 days, and the RNT and REPS registries are re-ingested twice a month. A business that closes—or loses a registration required for its category—drops off the list in the next cycle. I run a business in Santa Marta — can I update my profile?Yes. Claiming a profile is free: verify you own the business and you can correct photos, services, languages, and contact details. Businesses not yet listed can apply through the same claim flow. 